Friday , January 31 2025

How To Take Advantage Of Geo Location In Google Maps SEO

Discover How To Take Advantage Of Geo Location In Google Maps SEO

GEO-location-in-google-maps-seo

Google Maps SEO is an area that has received a lot of attention in the online marketing community in general. Google Maps SEO is expected to be a new approach that brings businesses closer to their potential customers. By providing addresses and locations located on the Google Maps platform. Thereby increasing the likelihood of visibility on search engines.

Let’s learn and pocket the best tips to perform this SEO service!

What Is Google Maps SEO?

Google Maps SEO (also known as local SEO) is a part of marketing that uses Google Maps to make your business easier for users to find. More specifically, they are a special form of search engine optimization (SEO).

In which search results returned to users will display with location on Google Map, address, phone number, and business hours/shops. Local SEO is used to increase the likelihood that potential customers will find information about your company. When they use search engines, typically Google, to learn specific about your company. Or even if they learn of any other businesses that offer goods/services that are similar to yours.

What will the Google Maps SEO results look like?

There are several ways in which Google will return results when a corresponding type of search command is received. Most often, when we receive a search query that does not contain the business name (as in the example below we perform a search for “bakery”).

Google will only display the latest 3 Google Maps SEO results based on the range of the actual geographical location between searchers and businesses. This means that the first search results will be the place to meet the search needs closest to the user, followed by 2nd and 3rd places with longer distances. These results are displayed directly above the organic search results, including business name, review rating, and address.

The second way is that the results will be displayed according to the number of reviews and evaluation indicators achieved by the business. The higher the number of positive reviews received, the higher the position displayed on the SERPs (returned Google results page).

Why should businesses care about local SEO?

When users have a need for a product/service, they may want to find the phone numbers or addresses of the major brands they know. Or they will search for a wide range of products. When people search for this type of information, Google Maps SEO helps search engines provide them through search engine results pages (SERPs).

A study of the influence of location-related information in the marketing industry conducted by Juris Digital shows that up to 31.5% of searchers click on Google Map results are returned. While the remaining will choose paid ads and natural results.

Of course, besides doing Google Map SEO, you still need to implement normal SEO plans. Local SEO only gives potential customers the chance to find your company online. When they search for the business, product, or service you have.

How to design local SEO campaigns effectively?

In short, doing Google Maps SEO is not difficult. But how to make you appear in the top 3 positions first in the Google Map link on the search results page is not easy. You may need to refer to the cool tip below. Keep reading until the end to pocket the secret to running Local SEO!

In the SEO world in general, it is important to get high rankings on search engines is to get many links and citations. Because they increase the reliability and authority of the domain name you own. This is especially true of both organic search results and Google Map SEO results.

There are hundreds of websites where you can submit your business information for free citations. But of course, doing so takes time.

The good news is that you can get plenty of links and leads by sending your business information to four major local business data aggregators: Express Update, Factual, Neustar Localeze, and Acxiom. These companies provide business data for Google, Facebook, Yelp, Apple, and many others.

Adding your business information to these sites can make it easy for you to have hundreds of citations and links. Because many websites buy their data from these sources. Just follow the instructions on each page to submit business information.

The Importance Of Google My Business In Local SEO

Another very important step when doing Google Maps SEO is to add your business information to Google My Business (also known as Google Places) – a free and easy-to-use tool developed by Google.

3 steps to add information to Google My Business

In order to businesses manage their own appearances on Google Search and Google Maps. Follow these steps to create your own location on Google Map!

Step 1: Add The Business Email

To start implementing Local SEO, more specifically through the official email of the business is the right thing to do. Especially when an email with a domain name related to the business name will be preferred over the email with regular domain names. They help you access additional utilities and services that Google has developed more easily.

Step 2: Add The Business Address

After logging in to your email and accessing Google Maps, enter your business address and select the “Add missing places” function.

Step 3: Add The Business Details

In this section, you will need to provide accurate information and save them for the Google system to update the new location on the map. Types of information you need to provide include business name, operation list, address, phone number and opening hours of the business.

After this step, you should conduct business verification with Google (click on “Confirm this business” or access Google My Business) and then click submit.

Step 4: Confirm

Confirming the business is the most important step to operating Google Map SEO successfully. When accessing the Google My Business tab, you will be required to provide more specific business information including:

  • Company’s name
  • Country/Territory
  • Specific address (house number, street name, ward, district), city, state
  • ZIP code
  • phone number
  • Website link
  • Operating hours
  • Business category
  • Service area/service provider
  • Introduce (you can summarize the company, product or service you do business, strengths that set you apart from your competitors, etc.)

After completing the registration process, they will send you a code so you can verify ownership of your local business. Therefore, make sure you provide accurate business information on Google My Business as they will appear on Google Maps.

How to make Google Map SEO more effective when using Google My Business?

To make Google Maps SEO more rich and effective, you should also upload high-quality images. And write an attractive description of the business to make yourself more attractive to users.

This can increase the number of people who click on your links, thereby increasing your visibility and rankings on Google Maps.

Customer reviews are also an important part of Google Map SEO

Reviews are always an important factor to rank when doing Google Maps SEO. In recent times they have become more and more important because review sites are censored more strictly than before. This makes it harder for users and businesses to make and receive fake reviews.

Keeping your business ready and proactive in getting reviews from customers is the basis for Google to recognize your business is famous, reputable, and receives a lot of attention, thereby ranking Google SEO. Your map will also improve.

This is also an added benefit to your natural SEO traffic plan. Because the reviews will help potential customers to trust your business more. Especially when they first meet or get to know you.

A survey conducted by BrightLocal found that: 73% of customers trust businesses with a more positive rating. And 85% of customers have the same level of trust in online reviews as they trust the proposals they receive in life.

Please feel free to leave any comments! Thank You For Reading!

About Pro Digi Team

Welcome to the Pro Digital Freebies Team! At Pro-DigitalFreebies.Com, we are a small but passionate team that thoroughly tests and evaluates digital products (AI Apps, WordPress Plugins, Training Courses, Software, and more) before recommending them to you. Our goal is to showcase products that truly work, focusing on quality and the benefits for your business or personal growth. We strive to help you understand the ins and outs of each product, highlighting both the positive and negative aspects, and showing you how to lock in the best deal with our exclusive coupons. We only feature products that meet our high standards of quality and effectiveness. Whether you're just starting out or looking to upgrade your digital toolkit, we’re here to ensure you find tools that make a real difference. And there’s more! Every purchase from our website comes with exclusive bonuses that are carefully curated to save you time and money. Our team has built everything from scratch ourselves, so we understand the challenges, and we want to support your growth with the freebies we find helpful. These bonuses offer real value—sometimes even exceeding the price of the product itself—helping you streamline processes and get the most out of your purchase without extra cost. We appreciate your trust in Pro-DigitalFreebies.Com, and we’re excited to be part of your digital journey!

Leave a Reply

Your email address will not be published. Required fields are marked *